Caesar Bacarella of Italian decent and a native of New Jersey is embarking on a new journey in 2012 with the NASCAR Camping World Truck Series. Calling Parkland, Florida, his home with his lovely wife Aldys and their twin 3 years-old girls, the Bacaralla family enjoys the traditional American life.
They own and operate a successful construction company and maintain a strong family bond that stretches all the way to Sicily. Caesar is also an accomplished pilot enjoying flights across the vast scenery of the state of Florida and its waters.
He can also be found outdoors on an ATV exploring trail approved adventures throughout the U.S. The Bacarella family also gives back by working with the Children’s Cancer Research Fund, March of Dimes and Mothers Against Drunk Driving.
After 12 successful years in the Florida “Grassroots” Stock Car arena, Bacarella in 2012 is planning to race in select races in the NASCAR Camping World Truck Series. Early in his racing career, Caesar quickly became acclimated to what it takes to succeed.
That success was shown in the Super Mini Cup & FAS Truck Series by having over 33 race wins in six years. In 2006 he stepped into the FASCAR Pro Truck Series established by the Florida Association of Stock Car Automobile Racing.
This series has had several current NASCAR Sprint Cup Series drivers compete and gain valuable experience. Caesar has not limited his competitive accomplishments to trucks only. He also competes in select Late Model and Modified races.
His on track accomplishments in the FASCAR Pro Truck Series have included ’06 Series Rookie of the year, a third place in the Series Championship and over 11 race wins. He now turns the page in his racing career and has an excellent opportunity with a top team.
The NASCAR Camping World Truck Series, America’s major racing series that features full-size trucks, is quickly becoming a favorite among the most brand-loyal NASCAR fans who like powerful and intense racing.
The NASCAR Camping World Truck Series is the #1 motorsports series on SPEED TV. http://nascar.speedtv.com/camping-world-trucks/
The NASCAR Camping World Truck Series is the #3-rated motorsports series on cable television.
An average of nearly 800,000 viewers tune into each NASCAR Camping World Truck Series race on television.
NASCAR fans are three times as likely as non-fans to try and purchase sponsor’s products and services.
A NASCAR team/driver sponsorship is much more than just a logo on the hood of a truck. It opens your brand up to a number of opportunities that connect with NASCAR fans and mainstream consumers alike.
For many companies, NASCAR team sponsorship is the cornerstone of their overall marketing program. Promotions, sweepstakes and targeted communications give team sponsors the flexibility to attract both NASCAR fans and non-fans.
When companies become team/driver sponsors, it opens the door to a number of ROI-generating opportunities. Many companies use their team sponsorship as a way to build relationships with customers, suppliers, distributors, retailers and other key partners. Race weekends offer many at track hospitality options and off track events.
Come out this fall and join Caesar and his family at the next race!